Assessfy Foundation Projects Lab Beginner 5 milestones 100 marks

Create a Simple Customer Feedback Survey and Results Dashboard

Discipline: Marketing Analytics Level: Foundation Industry: Marketing Function: Marketing Team: up to 3 Assessment: 5 milestones (100 marks)

Real-world project · AICTE-aligned · AI-graded · Audit-ready certificate

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Milestones

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Core skills

About this project

What you'll build: You will design a short online customer feedback survey (e.g., using Google Forms), collect sample responses, and visualize the results in an easy-to-understand dashboard (e.g., with Google Sheets charts).

Why it's a good starter: This project lets you practice building a basic data collection tool and see how real feedback turns into useful charts. You don't need any prior experience-just curiosity and willingness to try!

What you'll learn: You'll get hands-on experience with survey creation, basic data cleaning, and making simple visual dashboards. These are essential beginner skills for anyone interested in marketing analytics.

Milestones

1. Setup & Plan

10 marks 7d

Submit a short outline of your survey goal, 3-5 questions you want to ask, and which feedback topic you'll use (e.g., student satisfaction, product review). Done when your plan is clear and approved.

2. Build the Survey

25 marks 10d

Create your online survey in Google Forms. Submit the survey link and a screenshot of the form. Done when all questions are present, easy to understand, and the form is ready to collect responses.

3. Collect Responses & Build Dashboard

35 marks 10d

Collect at least 10 sample responses (real or test data), import them into Google Sheets, and create at least 2 types of charts (e.g., bar chart, pie chart) in a simple dashboard. Submit screenshots of your dashboard.

4. Testing & Polish

15 marks 5d

Check your dashboard for accuracy, fix any errors, and make sure the charts are clear and labeled. Submit a checklist showing test steps and improvements made.

5. Demo & Short Report

15 marks 7d

Give a brief demo (1-2 pages or video) explaining your survey, key findings from your dashboard, and what you learned. Submit your report or video link for review.

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Skills you'll learn

Marketing AnalyticsDesigning simple survey questionsBuilding an online survey formCollecting and organizing responsesBasic data cleaning in spreadsheetsCreating and customizing simple charts

Tools used

Google Forms (or Microsoft Forms)Google Sheets (or Excel Online)Google Account (free)

Prerequisites

Comfort using a web browserBasic spreadsheet skills (e.g.Google Sheets or Excel)

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You'll earn — Certificate (PDF)

AICTE-aligned Project Completion Certificate

A formal, audit-ready PDF certificate issued by Assessfy + your institute on successful completion. Includes AICTE credit hours, your evaluator's signature, and a QR code for third-party verification.

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Certificate of Project Completion

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You'll earn — Digital Badge

Shareable LinkedIn / Resume Skill Badge

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